WHAT IT IS
An all-in-one primer that deeply moisturizes, perfects and preps skin while offering superior coverage.
BENEFITS FOR YOU
• Perfects. The translucent primer creates a flawless, soft-focus finish, filling in pores and masking imperfections.
• Preps. Creates a smooth, flawless base to which make-up adheres, increasing the longevity of your foundation by hours and hours.
• Moisturizes and plumps. Formulated with two types of collagen and plant-derivative moisturizers, this hydrating primer conditions, firms and plumps the skin.
• Dries to a non-shiny, powdery finish.
The silky-soft, gel primer spreads easily over skin, and dries to a soft, powdery finish. All imperfections are smoothed away, and skin is primed and ready for make-up.
WHY IT’S GLOWING
Wouldn't it be amazing if there was a magic potion that made our makeup stay put all day long? Pssst…we'll let you in on a little secret—there is! That potion is called a primer, and this formula from Paul and Joe truly is magic. It glides onto skin, making our foundation apply perfectly, concealing flaws and allowing our flawless base to last all day. What's more, this perfect primer plumps, firms, and adds radiance to our complexion. The best part? The unique gel-to-powder formula does all this without clogging pores, settling into fine lines or causing shine. Like we said before—magic!