When it comes to skincare, I strive for convenience above all else. Honestly, there are nights where I’m lucky to wash my face at all, so the idea of double cleansing? It always seemed a little high-maintenance for my tastes. That is, until I tried it.
Firstly, let me explain what double cleansing means. Initially popularized in Japanese and Korean beauty routines, double cleansing is washing your face twice—so, pretty much exactly what it sounds like. The science behind the method is simple, really. Oil attracts oil, so you start with an oil-based cleanser to pull out “oily dirt” (I.e. makeup and sebum). Then, you wash your face a second time to dislodge deeper impurities, such as sweat and environmental pollutants. The result? A clean, spotless complexion that’s prepped and ready rest of your skincare regimen.
Now, on to the “why you should try it” part. Simply put, it will improve your skin. And honestly, it adds about 30 seconds to your skincare routine. 30 seconds for a flawless complexion? That’s a very small price to pay.
After I switched to double cleansing, I noticed a huge difference within days. My trouble spots (chronic acne on my forehead and jawline) all but disappeared, and overall, my skin was clearer and calmer. What’s more, the double cleansing method dramatically increased the efficacy of my skincare. It makes sense when you think about it, too—if your skin is really, really clean and clear of any barriers, it’s able to soak up all the benefits of your products. You’ll see way better results from your serums and night creams if you switch to double cleansing—guaranteed!
So now that I’ve totally convinced you to try double cleansing, it’s time to find the perfect products. I recommend starting with the reigning champion of the double-cleanse—Erno Laszlo. Erno Laszlo practically invented the art of personalized, problem-solving skincare, and the brand has been exulting the benefits of double cleansing for decades. And since they believe one cleanse does not fit all, Erno Laszlo offers skin-specific duos to fit your unique skincare needs. The best part? You can mix and match depending your concerns. So whether you’re oily, dry, sensitive, out-of-balance, concerned with anti-aging, or all of the above, Erno Laszlo offers a bespoke cleansing ritual that’s perfect for you.