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Whether your a real blonde or fake, brassiness and color fading will usually rear its ugly, or should I say orange head eventually. Good news is, lackluster color can be easily prevented with Serge Normant's Meta Blonde Reviving Shampoo recently featured as a beauty editor favorite in the August edition of Allure magazine! The shampoo deposits small color particles giving you golden highlights that wash out after a few showers. Lock in your new 'goldi-locks' with it's sister product, the Serge Normant Meta Blonde Reviving Conditioner and leave on a further five minutes to increase that golden intensity. Also deeply conditioning with Jojoba and Coconut Oil, the Meta Blonde range is ideal for all over blondes or brunettes with highlights. *Not recommended for pale or platinum blondes unless gold tones are desired.