Dr. Dennis Gross is a leading dermatologist and cancer researcher, and one of Manhattan's most sought-after doctors. After witnessing the irritating effects of harsh chemical peels in the 1990s, he began developing gentler, more efficient formulas based around natural ingredients. His in-office treatment—the Alpha Beta® Peel—became such a sensation, his clients started asking for an at-home version that they could use between visits. In 2002, Dr. Dennis Gross launched his line of clinical-grade skincare products that people could use on a daily basis, in the comfort of their own homes. Today, Dr. Dennis gross is nationally recognized innovator in skincare, and is regularly sought out by the media for his super effective, award-winning line of products.