Jamie Kern Lima had just started her career as a news anchor in Studio City, California, when she realized she was in need of some serious cosmetic solutions. A lifelong sufferer of hereditary rosacea, Jamie's complexion issues were only amplified by the bright studio lights. Traditional "full-coverage" cosmetic formulations seemed to make her skin look even worse. In need of an effective solution, Jamie took matters into her own hands. After teaming up with a group of leading plastic surgeons, she founded IT Cosmetics, short for Innovative Technology Cosmetics, in 2008. The goal of IT Cosmetics is to create clinically tested cosmetic formulations that bring out the best in your skin while revitalizing your complexion in the long term.
No one should have to choose between flawless, radiant coverage and a clean, healthy complexion. With IT Cosmetics, you don't have to choose. Keep your skin glowing, nourished and hydrated with IT Cosmetics' lines of tinted moisturizers. It doesn't matter if you're on the road or taking flight; IT Cosmetics Your Skin But Better™ CC Cream with SPF 50+ Travel Size has got your skin covered. This color-correcting cream acts like a moisturizer, UV protection and foundation all in one, allowing you to travel light while maintaining healthy, glowing and protected skin.
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