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it Cosmetics Clean + Natural Makeup

Receive an it Cosmetics Discover IT Kit $34 Value

Free with it Cosmetics orders of $60+

6-Piece Best-Sellers Kit includes Confidence in a Cream, Superhero Mascara, Brow Power, Bye Bye Under Eye, CC+ Cream & Confidence in a Cleanser samples.

Jamie Kern Lima, suffering from hereditary rosacea and wanting to make a name for herself as a news anchor in Studio City, California, was in serious need of high-quality cosmetics. Unfortunately, every product that she tried that claimed to be "full coverage" left her complexion looking unnatural, caked-on and worse than before. Fed up with what was on the market, Jamie founded IT Cosmetics. IT Cosmetics stands for Innovative Technology Cosmetics, and that's exactly what they are. After teaming up with a group of experienced plastic surgeons, Jamie helped to formulate a line of truly innovative, clinically-tested makeup products that give you a clean and natural-looking complexion while improving your skin's imperfections in the long term. That's why A-listers and beauty editors alike are all obsessed with IT Cosmetics.

IT Cosmetics uses clinically tested ingredient formulations to bring the best out of your complexion. With IT Cosmetics new line of Clean and Natural Makeup, you don't have to choose between hiding and improving your imperfections. The Je Ne Sais Quoi™ Lip Treatment lets you soothe and heal your dry lips while bringing a hint of fun color. This moisturizing lip treatment is has a soft pink tint. Infused with essential butter and oils, the Je Ne Sais Quoi™ Lip Treatment will hydrate dry lips while restoring your natural lip color and pout.

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