Nowadays, plant-based beauty is a booming business, but in the early 1990s? Not so much. That’s what makes ORIGINS so incredible! They’re the true originals—the brand that’s been doing the “nature thing” since before it was a thing.
Born from a concern for environmental issues, ORIGINS started with a simple goal—to make high-performance products powered by plants. (Little did they know, their return to nature and commitment to the environment would wind up revolutionizing the beauty world.)
Shortly after launching in 1990, ORIGINS set themselves apart with their minimal, non-toxic approach to beauty. The brand quickly went global, and—by 2000—had spread to over 20 international markets. Today, ORIGINS continues to push the boundaries of innovation, fusing proven plant extracts with advanced scientific techniques. In order to bring you the latest beauty breakthroughs, they are constantly researching and testing new formulas at the ORIGINS Natural Resource Laboratories.